Tag: Marketing
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Authenticity: What to Optimize for in the Age of AI
A video of Google testing Gemini, its natively multi-modal AI model, was making the rounds on the internet this week. If you haven’t stumbled across it yet, check it out below: Multi-modality is what distinguishes Gemini from other large language models (LLMs). It is trained on text, images, audio and video whereas its counterparts are…
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Attention Seekers: Why Financial Marketers Should Pay Attention to Attention
At the top of the funnel in traditional consumer businesses, marketers need to hunt for attention in the right places. Digital, social, print, tv, etc. Among all of the various traction channels, the goal is to find underpriced attention in the right place order to get your product/brand/message in front of the target customer. In…
Paper & Blocks 